STAR Report: The story behind the numbers
This article explains the meaning of KPIs and Indexes and details the most important numbers to focus on when analyzing weekly and monthly STAR reports.
Weekly Insights. November 21, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Nov 15 - Nov 21, 2020).
Hospitality Net exclusive: Voluntary chains vs. Corporate soft brand chains
Summary of the research study that aimed to identify which branding strategy offers hotel owners more value.
Weekly Insights. November 14, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Nov 8 - Nov 14, 2020).
Increase direct bookings with The Hotels Network
Review of the tech solution for the hotel's website that increases conversions and personalizes the guest experience.
Weekly Insights. November 7, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Nov 1 - Nov 7, 2020).
How to differentiate your hotel and stand out from the competition?
Hotel room is a commodity. Hotel brand is becoming a commodity. The Internet and OTAs make all hotels look the same. How to make sure guests choose your hotel in the sea of other accommodation options?
Weekly Insights. October 31, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Oct 25 - Oct 31, 2020).
Forward STAR - a new report from STR provides future performance data that enables more strategic decisions.
Review of the new STAR report that allows hotel revenue managers to evaluate the impact of their business decisions in advance of a specific period and stay ahead of the competition.
Weekly Insights. October 24, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Oct 18 - Oct 24, 2020).
How to calculate the group room rate?
A method that calculates the minimum acceptable hotel group room rate based on total transient and total group revenue contributions.
Weekly Insights. October 17, 2020.
Best hospitality industry articles focused on 💵revenue, 📊markets, and 🎯strategy (Oct 11 - Oct 17, 2020).
