This article looks at different data sources and tech solutions (free & paid) available for revenue managers to assess short-term demand trends, travel intent, and future demand for the markets.
This article examines how revenue management should evolve to continue generating value for the hotels in the post-pandemic world.
Review of the upsell platform that leverages machine learning and artificial intelligence to create real-time, custom, and targeted offers for the hotel guests.
This article explains the meaning of KPIs and Indexes and details the most important numbers to focus on when analyzing weekly and monthly STAR reports.
Review of the new STAR report that allows hotel revenue managers to evaluate the impact of their business decisions in advance of a specific period and stay ahead of the competition.
A method that calculates the minimum acceptable hotel group room rate based on total transient and total group revenue contributions.
Review of the booking solution that allows automatic room rate negotiation on the hotel's website.
How can we forecast number of reservations transient guests will book for a specific day in the future if we can not rely 100% on the last year's data? There is a forecasting method that gives more weight to the current short-term trends.
How to grow hotel revenue and improve customer satisfaction with an attribute-based approach to room pricing.
How will Covid19 impact the hotels' group segment? Let's explore possible scenarios using a Scenario Planning approach by Woody Wade.
Revenue management principles, tools, and techniques are widely and successfully used to maximize room revenue. Are they applicable to the other revenue-generating outlets? How to develop a strategy to maximize revenue and profit for the Spa Department?