Revenue Management
Hotel revenue management post-pandemic: Top 10 sources of current and future travel demand data
This article looks at different data sources and tech solutions (free & paid) available for revenue managers to assess short-term demand trends, travel intent, and future demand for the markets.
Hotel revenue management post-pandemic: New trends, tools, and strategies
This article examines how revenue management should evolve to continue generating value for the hotels in the post-pandemic world.
Generate incremental revenue and increase guest satisfaction with a data-driven upsell platform NOR1
Review of the upsell platform that leverages machine learning and artificial intelligence to create real-time, custom, and targeted offers for the hotel guests.
STAR Report: The story behind the numbers
This article explains the meaning of KPIs and Indexes and details the most important numbers to focus on when analyzing weekly and monthly STAR reports.
Forward STAR - a new report from STR provides future performance data that enables more strategic decisions.
Review of the new STAR report that allows hotel revenue managers to evaluate the impact of their business decisions in advance of a specific period and stay ahead of the competition.
How to calculate the group room rate?
A method that calculates the minimum acceptable hotel group room rate based on total transient and total group revenue contributions.
PrivateDeal - innovative booking solution allows guests to propose a price for a stay
Review of the booking solution that allows automatic room rate negotiation on the hotel's website.
How to create transient reservations forecast that is based on short-term trends?
How can we forecast number of reservations transient guests will book for a specific day in the future if we can not rely 100% on the last year's data? There is a forecasting method that gives more weight to the current short-term trends.
The future of hotel revenue management: Attribute-Based Pricing (ABP)
How to grow hotel revenue and improve customer satisfaction with an attribute-based approach to room pricing.
Four Scenarios for the Group Segment in a COVID19 world
How will Covid19 impact the hotels' group segment? Let's explore possible scenarios using a Scenario Planning approach by Woody Wade.
Revenue management strategy for the Spa Department
Revenue management principles, tools, and techniques are widely and successfully used to maximize room revenue. Are they applicable to the other revenue-generating outlets? How to develop a strategy to maximize revenue and profit for the Spa Department?